BRAND IDENTITY DESIGN
The elements that make up a brand identity vary from business to business, but can include the naming of your business, a stylesheet including color schemes, typography, logos, and patterns, a mood board for suggested mood for photography, design of print materials such as business cards and letterheads and establishing a personality and tone for your brand.
Your website is a huge part of your brand. We’ll work together to create a website that not only provides your clients or customers with a positive first impression, but also represents your brand in a way that could replace walking into your office or store and shaking your hand.
The initial contact step is when we will discuss your business, goals, timeline and needs. After I have the info I need I will send you a customized proposal which will layout the services you’ll be receiving, pricing and the timeline.
After I receive the thumbs up from the proposal and your 50% deposit, I’ll send you a questionnaire to fill out about your business so that I can learn anything and everything about your brand and to make sure we are on the same page as far as your business and your brand. Upon receiving your completed questionnaire I’ll begin market and design concept research.
Taking the info from the questionnaire + research results + creative juices I’ll sketch and execute a brand identity that perfectly represents who you are as a business. I’ll put together a presentation including all of the elements we previously decided on and send it your way for review.
After reviewing the presentation, you’ll send me feedback and any changes you would like to see (up to 2 revisions and billed hourly after that). I’ll make the suggested changes and upon receiving the remaining 50% of your payment, I’ll send you your finished and perfected brand identity design! Wahoo!